Internationl Network for Social Network Analysis

Keyword Index     Author Index     Main Bibliography Listings
Bibliographic References by Keyword - Brand Power
 
Kanamitsu, J. Network Models of Brand Relationships: brand power, a brand portfolio and an extension to tripartite networks. (2010). Proceedings from Sunbelt XXX. Riva del Garda Fierecongressi, Trento, Italy :.