INSNA - Bibliographical References by Keyword - Social Network-based Marketing

Internationl Network for Social Network Analysis

Keyword Index Author Index Main Bibliography Listings

Bibliographic References by Keyword - Social Network-based Marketing

Hill, S. Social Network-based Marketing: Discovering the Relationship Between Homophily, Word-of-Mouth Recommendations, Awareness, and Advertising on Application Adoption and Diffusion Using Facebook. (2010). Proceedings from Sunbelt XXX. Riva del Garda Fierecongressi, Trento, Italy :.

Account Login Account Management Bibliography Calendar of Events Connections Member Registration Sunbelt Conference