Using Qualtrics to Design Sociometric Surveys

Presenter:  Thomas Cowhitt

Surveys remain one of the most popular methods for collecting relational data. However, software options for designing and delivering an online sociometric survey are limited by a need for advanced design tools and platforms that meet increasingly strict international data privacy regulations. This workshop will provide participants with a comprehensive overview of how to collect relational data using Qualtrics. Qualtrics provides an array of question formats and important tools such as the ability to carry forward answer choices and pipe text. These are critical features for SNA researchers as it allows for the incorporation of rosters and the collection of edge attributes. Qualtrics is also compliant with some of the most comprehensive data protection laws like the EU’s General Data Privacy Regulations (GDPR). Most importantly, this software is readily available to many academics and graduate students through general university licenses. After completing this 3-hour workshop, participants should feel confident designing and delivering an online sociometric survey using the Qualtrics platform.